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Emerging Social Formats Editor

Tell us you love TikTok without telling us you love TikTok  … we’ll wait. 

TED is searching for a vibrant, smart and passionate creator to help launch TED’s presence on TikTok as well as support future content strategies for Instagram Reels and other emerging social media platforms. Ideal candidates have a hunger for spreading big ideas, a love of transformative storytelling, a talent for collaboration, and an enthusiasm for all things social. If this sounds like you, read on!

The Emerging Social Formats Editor will be the writer, producer and on-camera talent of TED’s TikTok channel. They will also be the community manager of the TED on TikTok platform, helping grow a new, vibrant community through experimental storytelling that has learning, inspiration and joy at its heart. To achieve this goal, the Emerging Social Formats Editor will coordinate with a team of talented creators in the TED universe to create innovative short-form video content in subject areas such as science, technology, psychology, design and more!

This is a full-time, independent contract role through Spring 2022, with an option to extend long term. 


Primary Responsibilities:

  • Writing, filming and producing original video content native to TikTok
  • Appearing on camera as the “face” of TED’s presence on TikTok
  • Community management of TED’s TikTok page including comment moderation and curation
  • Executing programming and content strategy for TikTok in partnership with TED’s Audience Development team and other internal creators
  • Coordinating content development for Instagram Reels in partnership with TED’s Audience Development team
  • Coordinating content creation with internal and external stakeholders across the global TED universe
  • Coordinating production and lending filming and editing support other content creators;
  • Weekly analytics and insights reporting, in collaboration with our Audience Data Analyst



  • Bachelor’s degree in English, Journalism, Communications or other relevant field or equivalent experience
  • 3 years of experience creating mobile-first, native-to-platform social video content
  • 3-5 years of experience maintaining a social media presence. Experience with doing so at a large brand or educational organization is strongly preferred.
  • Strong editorial background
  • Experience maintaining a social media calendar and production schedule
  • Comfort working with influencers and in partnership marketing
  • Familiarity with real-time social media analytics and putting data into action
  • Fluency with Google G-Suite products.


Desired skills: 

  • Passion and knowledge of emerging social media platforms such as TikTok, Clubhouse, Instagram Reels and live social video
  • At least 1 year of experience creating content exclusively for TikTok
  • Ability to communicate big ideas through bite-sized content
  • Creative problem solving skills
  • Experience using social media to promote and support in-person events.
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